3 traditional Marketing biases you can overcome with Match Marketing

By Vanessa Gentile on Oct 9, 2018

Match Marketing allows Brands and Marketing specialists to build campaigns that are highly...

Read More

New White Paper from Influans: From Mass Marketing to Match Marketing

By Vanessa Gentile on Oct 3, 2018

How to reach customers more efficiently and relevantly? 



Read More

Thanks to Match Marketing, Best Western reignites customer engagement

By Vanessa Gentile on Sep 25, 2018

Best Western uses the Influans Match Marketing platform to drive the performance of Marketing...

Read More

Exclusive Challenge! Influans x Paris Retail Week 2018

By Vanessa Gentile on Aug 29, 2018

Influans gives you the opportunity to win a VIP Pass for the Paris Retail Week (September 10th...

Read More

Convergence AdTech-MarTech? Leveraging AI for marketing performance

By Bertrand Diard on Aug 27, 2018

Marketing is at a crossroads. While every group in a business is surfing on the wave of digital...

Read More

Disrupting MarTech

By Bertrand Diard on Jul 23, 2018

On Jun 30, 2018

Read More

#InfluansTechGems - Meet Emanuele De Leonardis, our VP Sales

By Vanessa Gentile on Jun 22, 2018

This week, we introduce you to Emanuele De Leonardis, our VP Sales. It's a pity you won't be...

Read More

Influans for newbies video - see Match Marketing in action

By Vanessa Gentile on Jun 21, 2018

Artificial Intelligence, machine learning, big data, algorithms… personalized Marketing,...

Read More

What Personalized Marketing is not? Few myths busted

By Vanessa Gentile on Jun 20, 2018

If you type “what is Personalized Marketing” in your Google search bar, you get over 100 million...

Read More

Marketing and psychology: there is a human being behind your customer!

By Vanessa Gentile on Jun 15, 2018

Why does Marketing want to get personalized?

Read More